Solutions for Parking Asset Owners
"At the end of the day - it's all about data.
Anyone is who making an investment decision wants to see data behind it.
What's historically been the case is, it's hard to get data as it relates to how your parking assets are doing. Which is why I've been working Wen and the team at Smarking."
Ryan Holgan, VP Real Estate Asset Management
Ryan Holgan at the National Parking Association annual conference
Increase NOI for your parking portfolio and improve community satisfaction
The ability to let me focus on specific days is vital. With this data, we were able to make $80,000 above the budget across our parking portfolio last year."
"How is transient demand trending? How do these vary by region? Where are we in terms of meeting monthly and annual budgets? I can easily see these trends in Smarking.
Russ Davis - VP of Operations
Ryan Holgan - VP, Asset Management
Jerry Wiggins - Director of Parking
With Smarking, parking owners can implement the yield management technology that has been long employed by the hotel and airline industries to manage inventory, reduce costs and maximize revenue
Our clients include: Brookfield Properties, JP Morgan, Boston Properties, Ashkenazy Acquisitions Corporation, and many more.
Smarking enables parking owners to easily:
Increase NOI and maximize the use of your real estate
Inform decisions around parking requirements for new developments
Increase overall customer and parker satisfaction
Allocate inventory based on data instead of intuition
Dynamically price inventory based on demand
Say hello, the future of parking is here
Automatic Demand-Based Pricing
AYM automatically raises and lowers rates based on demand
Proven success - 163% average revenue uplift in over 10 regions
Effortlessly maximize your asset value and revenue
For every level of demand, there exists a corresponding, optimized price. Smarking’s AYM system sets a price based on predicted demand, to maximize revenue within inventory and price restraints. Prices are adjusted in real-time as demand prediction evolves.
Additional revenue to your bottom line: 163% average revenue uplift
$30-200k/yr per site in additional revenue on a single online channel
Expected demand +8%
Thursday at 1pm
Powering 2,000+ Locations
Save time and Resources
Reduce the time property managers spend on parking and better allocate resources
Increase Net Operating Income
Effortlessly increase the net operating income of your assets
No more guessing - real-time visibility into location performance
Our partnership with Smarking helps us deliver competitive investment performance through economic and property market cycles, which is a driving principle here at LaSalle. ”
PETER OPOKU, ASSET MANAGER
LaSalle Investment Management
Watch your revenue increase through AYM
Authorize access to optimize sales channels
Consult with our team and select locations to test
Fast & Easy Implementation
With our advanced predictive data technology, we can get automated demand-based pricing up and running in as little as 24 hrs at your locations.
No more guessing games or manual updates. AYM knows exactly what your rate should be next month, on a Tuesday, at 11am, for a 3hr duration.