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Company HQ
1516 Folsom Unit C
San Francisco, CA 94103
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(855) 949-4800
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About Smarking
Headquartered in San Francisco, CA, Smarking specializes in working with transaction-level parking data. The leading provider of business intelligence and yield management solutions, powering over 2,000 locations in North America.
By centralizing parking data from meters, mobile payments, access control equipment, etc., our platform provides a holistic view of your parking portfolio. Simplify parking management by automating manual processes and enabling automatic dynamic pricing.
Smarking's Leadership
Wen Sang, Chief Executive Officer
Leader of the team, Wen is an automotive engineer turned entrepreneur who pinpointed the idea behind the company while earning his PhD at MIT. A hustler, doer, and data-driven thinker, he is passionate about fixing up the information inefficiency in the parking and urban mobility industry and a lover of running, sailing, golfing, and skiing.
Maokai Lin, Chief Technology Officer
With a PhD in Applied Math / Operations Research from MIT, Maokai has danced with tons of data at Facebook and Morgan Stanley and wants to use his data expertise to propel parking into the future. The winner of a National Olympiad Medal, and the Champion of MIT Poker Bot Competition, Maokai also won “fittest baby” in his hometown at 9 months old.
Cassius Jones, Head of National Accounts
Spearheading Smarking's nationwide business development and customer success since 2015, Cassius has a passion for discovering new ways of leveraging Smarking’s Business Intelligence and Yield Management platforms to enable business successes for commercial real estate managers, municipal parking managers, parking operations professionals, and many others in this $100B+ massive but overlooked industry. A former UBS banker, Cassius graduated from William and Mary with a degree in Finance and enjoys spending his spare time at the gym and beating his colleagues in board games.
In the News
June 2020: Yahoo! Finance
Oct 2019: Bloomberg
Oct 2019: ParkNews
Smarking Launches Parking Industry’s First Fully Automatic Dynamic Pricing Engine
October 2019: Business Wire
April 2015: Tech Crunch
Smarking Drives Big Data to the Parking Industry
Nov 2015: The Wall Street Journal
Smarking Raises $3 Million to Help Parking Providers Fill Every Space
April 2017: Dezyre
5 Big Data Applications for Parking Lots
March 2018: CRETech
One of the Best Signs that Commercial Real Estate is Really Gaining Momentum
September 2015: NPA
National Parking Association 40 Under 40: Smarking's CEO, Wen Sang
By providing market-leading Business Intelligence and Yield Management Enterprise SaaS to the industry, Smarking has been enabling revenue increases at 2,000+ parking locations across North America.
Smarking is a San Francisco-based technology company founded by two MIT PHD professionals. With a team of enterprise leaders, we're on a mission to enable highly efficient urban mobility by providing cutting edge solutions to parking leaders.
We work with leading commercial real estate owners and parking management firms such as, Brookfield Properties, Hines, Tishman Speyer, and many others, to maximize the return of their conventionally overlooked parking assets.
