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Case Studies









Walnut Creek Case Study
The City of Walnut Creek utilized Smarking's data management platform to balance parking demand between the downtown core and periphery, as well as build the foundation for a holistic urban mobility solution enabling progress towards a Smart City vision. Read More
Unico Properties Case Study
Unico partnered with Smarking to take a data driven approach to managing parking assets, which resulted in an increase of $280,000 in NOI, beating their goal by 40%. Smarking's data allowed Unico to make precise decisions around oversell analysis and pricing in order to respond to changing urban parking dynamics. Read More
City of Grand Rapids Case Study
Grand Rapids engaged Smarking in order to provide a better service to parkers and to advance the city’s multi-mode mobility initiatives by improving operational efficiency, continuously adopting new parking technologies, and measuring the impact of new strategies. Read More
EasyPark Case Study
Partnering with Smarking, EasyPark has transformed their business, using data to drive daily parking operations and strategic decision making. EasyPark is now able to eliminate manual report consolidation, reduce labor cost, and proactively manage their parking inventory. Read More
Miami Parking Authority Case Study
Smarking’s data analytics solution enabled the Miami Parking Authority to successfully remove meters in exchange for mobile payment. By understanding parker payment preferences by neighborhood, MPA was able to strategically plan the removal of meters in order to provide a better parking experience at lower equipment costs. Read More
City of Santa Monica Case Study
Smarking Data Analytics solution helps the City of Santa Monica staff communicate parking dynamics to interested stakeholders — when and where parkers are using the City’s parking supply and how long they are staying when they park at that hour. Read More
City of Aspen Case Study
Smarking Data Analytics solution helps the City of Aspen manage seasonal parking demand. Download
VPNE Case Study
VPNE is New England's premier parking operations firm and takes pride in its ability to empower employees to deliver the highest level of client service. Smarking has equipped VPNE with the power to make more frequent pricing changes and run a more efficient and profitable business. Download
Premier Parking Case Study
Premier Parking is quickly becoming a leader in the parking industry. Unparalleled customer service, innovative and forward-thinking solutions and a technology focused approach have led Premier to operate, manage and support a wide range of industries. Read More
City of Aspen Video
Hear how the City of Aspen Parking has used Smarking to inform pricing, improve parking turnover and increase revenue.
EasyPark
Nigel Buellers, CEO of EasyPark discusses the many ways the parking operator for Vancouver, Canada creates value for its customers using Smarking.