Solutions for Parking Asset Owners
Use data to drive pricing and inventory allocation decisions
– increasing revenues at your parking facilities
With Smarking, parking facility owners can leverage the same practices that have been long employed by the hotel and airline industry to manage inventory, reduce costs and maximize revenue.
Smarking enables parking owners to quickly and easily:
Understand demand patterns by tenant
Allocate inventory based upon data as opposed to intuition
Dynamically price inventory based on demand
Maximize land use
Inform decisions around parking requirements for new developments
Increased overall customer and parker satisfaction
Parking data can also be leveraged to make more informed decisions around leasing and development. Some of our clients include: Brookfield Properties, Boston Properties and Ashkenazy Acquisitions Corporation.
Unico Properties Case Study
Unico partnered with Smarking to take a data driven approach to managing parking assets, which resulted in an increase of $280,000 in NOI, beating their goal by 40%. Read More